Social Media Management
Hi, my name is Dawn and I'm a Rochester, NY-based Social Media Manager. I work with diverse brands and businesses to craft custom creative strategies that build authentic communities and drive measurable growth.
I currently work with the New York Apple Association and X-Golf for their socials, and I've had the privilege to work with Beneath the Service—a nonprofit for women veterans.
These experiences have taught me how to adapt my approach across different industries and audiences. I'm passionate about creating content that doesn't just look good, it actually moves the needle for your business.
My goal is to help you build a community, not just a following.
New York Apple Association
Scope of Work
Monthly Content Calendar
Managing Influencer Program
Managing Apple Grower Program
Scripting & Shot Lists
In-Person Filming
Video Editing & Post-Production
Coordinating Events (Planning, Setting Up, Tear Down)
Content Strategy
Competitor Research
Brand Partnership Development & Outreach
Campaign Brief Development
Community Management & Engagement
Analytics & Reporting
Scope of Work
Monthly Content Calendar
Scripting & Shot Lists
In-Person Filming
Video Editing & Post-Production
Coordinating Events
(Planning, Setting Up, Tear Down)
Content Strategy
Competitor Research
Campaign Brief Development
Community Management & Engagement
Analytics & Reporting